Social Media: The Bare Necessities
Total Credits: 1 including 1 General
- Average Rating:
- 1
- Competency/Category:
- Human Resource Development | Communication
- Faculty:
- Jill Schiefelbein
- Course Level:
- All Levels
- License:
Description
Social media has become a ubiquitous phenomenon in our business world. However, just because it exists is not a good reason to use it. This workshop is designed to give you an overview of the social media landscape to help you decide if you want to engage with and on social media and, if so, what channel(s) are most strategic for you and your business. The workshop ends with a simple framework to help you use social media as a credibility strategy for your business, giving you a strategy for creating a year's worth of social media content in a single day.
Basic Course Information
Learning Objectives- Gain an overview of the primary social media channels and the pros/cons of each
- Get insights as to why you may or may not want to be on various social media channels for your business
- Learn how to create a bare-bones social strategy to give your sites credibility
Major Subjects
Communication
Social Media
Marketing
Publicity
Public Relations
Business Strategy
Course Materials
| Important CE Recertification Credit Information (481.2 KB) | Available after Purchase | ||
| Social Media The Bare Necessities Handout (2.2 MB) | Available after Purchase | ||
Faculty
Jill Schiefelbein Related Seminars and Products
Jill Schiefelbein is an award-winning entrepreneur, author, and communication strategist. She taught business communication at Arizona State University for 11 years before venturing into entrepreneurship. Jill’s business, The Dynamic Communicator®, helps organizations navigate the physical and digital communication spaces to attract customers, increase sales, and lead more impactful teams. Her latest book, Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business hit stores March 2017. Jill is currently pursuing her doctorate degree at the University of South Florida's Muma College of Business, where she's studying the impact of artificially intelligent video avatars in the customer experience lifecycle in business-to-business sales--an exciting new field of study at the intersections of synthetic media, communication, and relational commerce.
Additional Info
Basic Course Information
Prerequisites NoneAdvanced Preparation None
Designed For HR Professionals
Course Developer Jill Schiefelbein
Additional Information
Complaint Resolution Policy Please contact Jessica Vieira with any complaints at jessica.vieira@acpen.com, (617-519-6790).Course Registration Requirements Online Registration
Instructional Delivery Method
Group Internet Based
Refund/Cancellation Policy
Please contact the HREN help desk 1-877-602-9877 or help@HREducationNetwork.com if you wish to cancel your attendance for a previously purchased webcast and are requesting a refund or transfer.
SHRM Accreditation Information HR Education Network is recognized by SHRM to offer SHRM-CP or SHRM-SCP professional development credits (PDCs). This program is valid for PDCs. See the course registration page for more information on number of credits and credit types. For more information about certification or recertification, please visit shrmcertification.org
HRCI Accreditation Information HR Education Network is a recognized provider of recertification credits. HR Certification Institute® pre-approved this program for credits towards aPHRTM, PHR®, PHRca®, SPHR®, GPHR®, PHRiTM and SPHRiTM recertification. See the course registration page for more information on number of credits and credit types.
Promo Video
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